Heinrich Heine University maintains a constant dialogue with a number of different target groups: academics, students, staff members, alumni and the public all expect current information. This is the task of the Staff Unit Communications: PR, internet, events and publications.

As universities become increasingly autonomous, new and important fields of activity are opened up – such as independent university marketing, fund raising and communication with alumni and sponsors. In addition, it becomes a daily challenge to ensure that all subdivisions within the university present a common image (Corporate Design).